Free first assessment · quote before we start
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You may already have a site: built years ago on a subscription site-builder, with the old phone number and the photos from when you opened. Or you don't have one, and whoever searches for your trade in your town finds your competitors and a half-empty Google profile. The problem is the same either way: customers look for you by trade and by area, and what they find decides whether they call. That is what a business website is for — not for winning a design award.
The service covers the whole chain: a new brochure site or a redesign of the one you have, written around the work you actually do; a contact form with an anti-bot filter, the same one this site uses; titles, descriptions and Google profile in order; an English version if you work abroad; domain, hosting and mailboxes in your name; and, if needed, your logo redrawn as a vector with its QR code. Delivered means something precise: the site's files on your domain — or ready to publish — and a written guide to change a phone number, a photo or your opening hours without calling anyone.
We start with a conversation and a clickable prototype: before the quote you see a real page, with your logo and your trade in it, not a drawing. Then a fixed-price quote by email, stating what's in and what's out. Three limits, stated upfront: an online shop with payments is quoted separately; a portal with users, records and permissions is custom software, not a website; and nobody serious promises you the top spot on Google — us included.
A brochure site is written around the work you do, not on a template that fits everyone. Before colours come the questions: what you do, for whom, where, how people reach you — and the answers become the pages: services, past jobs, FAQ, contacts with a map. Sometimes one page is enough, split into sections; sometimes it takes six pages, because there's a catalogue, an events calendar and a service to explain. The site is static — HTML pages, no admin panel to patch, no plugin that breaks — so it loads fast and costs little to host. If you already have a site, a redesign keeps what works and rebuilds the rest. Before the quote, a clickable prototype; at handover, the written guide. An online shop with payments is a different job: quoted separately.
The contact form has an anti-bot filter, the same one running on this site. It works like this: the form has a field a person never sees and never fills in; an automated program, which reads the code rather than the page, fills it in. When it arrives filled in, the server replies "sent" and throws everything away: no email to you, no request opened, and the bot doesn't notice. The check lives on the server, not only in the browser — we learned that on our own site: a browser-only check can be bypassed by posting the data straight to the script. For the real customer there are no traffic lights to click and no picture puzzles: they write and send. You receive a tidy email — name, contact details, service, message — and, if you prefer, a WhatsApp button with the message pre-written. To be honest: a filter like this stops the common bots, not all of them; if one day it isn't enough, we add another check.
Local SEO means being found by people searching for your trade in your town — not "first on Google". Every page gets a title and a description written for whoever searches "trade + town", previews for WhatsApp and social media (Open Graph), your VAT number on the home page, and name, address and hours identical to those on your Google profile. The profile itself gets tidied up together: category, hours, real photos of the place, replies to reviews. Reviews must be real: you ask customers after the job. One thing we don't do: promise rankings. Anyone who guarantees you a position is selling hot air. Instead we measure what happens, with Google's free tools for site owners.
The English version is a second page, not a button that translates blindly. Every Italian page has its English twin, linked and declared to search engines in its own language: that's how the bilingual pages of this site are built — Italian is the source, English the translation, and no page mixes the two. The translation uses the vocabulary of your trade — the terms of a switchboard or a workshop can't be guessed — and you sign off the copy before it goes live. When it pays: if you sell outside Italy, work with trade fairs and foreign suppliers, or foreign customers already write to you. When it doesn't, we say so first: if nobody at the firm answers in English, an English page brings calls you can't handle. You pay for a translation done well, not for a second structure: the site is the same, the words change.
Domain, hosting and mailboxes are yours: in your name, with the keys handed over. The domain is registered to your business, not to the supplier: if you change who builds your site, the name stays yours. Mailboxes sit on the same domain — info@ with your name, not a free address — and HTTPS is included. Where the site runs is your choice: on the hosting you already pay for, on a new one in your name, or on our server, like this site. After handover you have two paths: update it yourself with the written guide, or a retainer set in the quote for updates, backups and a check that the site is up. The logo closes the circle: we redraw the blurry file you have as a vector, then make the QR code in your colours for business cards and the shop window — and if it has to live on an NFC tag or a custom part, that's the next chapter. To start, just write to us.
| Pages and copy | one page or ten: how many there are, who writes the copy and who supplies the photos drive the hours more than anything else |
|---|---|
| What's already there | a site to rebuild, a registered domain, a logo that only exists as an image: we keep what works and rebuild the rest |
| Form and contacts | email with an anti-bot filter, a WhatsApp button with the message ready, or a request that lands in your management software: every extra bridge is built and tested |
| Languages | an English version doubles the copy, not the code: you pay for a translation done well, not for a second structure |
| Hosting and upkeep | on our server, on the hosting you have or on a new one in your name; afterwards, the guide to do it yourself or a retainer set in the quote |
| Logo, QR and print | vectorising the logo you have or drawing a new one, a QR code in your colours, a business card ready for print: separate items, only if needed |
What genuinely moves the quote for a website: how many pages and who writes the copy, what is already in place (domain, logo, a site to rebuild), how many languages, who updates it afterwards. Agreed together before we start — and the fixed-price quote, numbers included, arrives by email.
ElectrONIK Lab is an independent workshop: it is not an authorised service centre and is not affiliated with the manufacturers. The trademarks and products named here belong to their respective owners and are used only to identify the technologies we work on. What each job includes is set out in the quote and in the report delivered at the end.
These are our own projects: that's why we name them. Client work is described without names.
A free first assessment, a clear quote up front and a written report after every job.